Next Gen Streaming

The German streaming market is booming - and remains competitive: more paid subscriptions and more screen time are coming up against consumers' greater willingness to switch and changes in the media infrastructure. Between limitless growth and market consolidation - the question is: "Video only" or "All in One" with audio, games & more? "Content en masse" or "less is more"? Premium subscription or advertising financing? "Bundling" or "stand-alone" products?

Decision-makers from the biggest streaming providers talk about their strategies for success, continued growth and user loyalty.