Tanja Hüther

Tanja Hüther has been Head of the ARD Distribution Board since September 2018. Since September 2016, she has been in charge of distribution management at Bayerischer Rundfunk. Together with ARD colleagues, she is responsible for ARD's presence in the digital media. digital media. This includes distribution and platform strategy guidelines, but also the design of and platform strategy guidelines, but also the organisation of cooperations with partners such as Amazon, Spotify, Google or TuneIn or social media platforms such as Facebook and TikTok. Tanja Hüther is an expert in digital media and has been active in the Internet and telecommunications industry. Before joining ARD, she was deputy head of the business unit at deputy head of the OTT Video business unit at Siemens. Before that she headed the department for content and strategic media partnerships at Telefonica o2 Germany. The founding of a start-up company at the end of the 90s marked her entry into the Internet Economy. Tanja Hüther is a passionate observer and shaper of digital media change.