In an increasingly competitive and global media market, we are seeing market leaders joining forces to target wider audiences and to launch compelling new services. The media industry is aware of the potential of interactivity, participation and personalization of content to drive user engagement, segmentation and monetization.
This panel brings together experts from the broadcasting and publishing markets, who will share their experiences on the launch and running of compelling video-centered services, focusing on business drivers as well as the effective introduction of innovative technology enablers and the efficiency of delivery and operations on a global scale. Particular attention will be devoted to the impact of AI/ML, HbbTV/ATSC3.0, Cloud, DevOps, Big Data, Advanced Analytics.
Director - Production & Creative Hub, Sky Italia
Head of Product Development and Data, Publitalia 80’
Head of TV & Entertainment, Swisscom AG
Deputy CEO, Fincons Group