Master Classes@MEDIENTAGE

In exclusive Master Classes, top-class speakers share their practical know-how and give insights on topics such as blockchain, advertising and marketing, journalism and much more. Participants with business or gold tickets can attend the Master Classes.

Since the number of participants is limited, a separate registration is required – please send an e-mail stating the desired Master Class(es) to:


Wednesday, October 24th:

  • 4.00 – 6.00 p.m. (ger.)
    Innovative Audio Marketing
    Britta Heer, Managing Director Brand Marketing, Edelman
    Dr. Christoph Esslinger, Co-Founder and director


Thursday, October 25th:

  • 10.00 – 11.30 am (ger.)
    Blockchain for Beginners
    Bernhard Scholz, Founder and CEO Kontextlab
  • 1.30 – 2.30 pm (eng.)
    Investigative Journalism
    Alex Campbell, UK Investigations editor for BuzzFeed News
  • 3.00 – 4.30 pm (eng.)
    Measuring and Understanding Changes in Today’s Audio Marketplace
    Larry Rosin, President, Edison Research


 Friday, October 26th:

  • 10.30 – 11.30 am (ger.)
    All about Voice: Sprich mit mir – Was Sie jetzt über Alexa & Co. wissen sollten
    presented by Hamburg Media School
    Dominik Meissner, 169 Labs