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Volker Petzsch-Kunze

Director Strategy , Mediaplus Group

Weitere Sessions des Speakers

We, 22.10.
Uhrzeit
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Panel
Ort
13:30 - 14:15
Masterclass
Werbung & Marketing
Publishing
TV & Streaming

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13:30 - 14:15 Purple Stage

The Three Games of Growth: Engagement, Acquisition, Retention

How product owners at TV/radio stations or publishing companies can master all three playing fields with data-driven conversion rate optimization

Jan Marks

VWO

Volker Petzsch-Kunze

Mediaplus Group
Purple Stage
Vollständiges Programm
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MEDIENTAGE MÜNCHEN is an initiative of Medien.Bayern GmbH. It is supported by the Bayerische Staatskanzlei and the Bayerische Landeszentrale für neue Medien.