Between the giants

Streaming platforms such as Netflix, Amazon Prime, YouTube, and Paramount have fundamentally changed the media landscape—and with it, the rules of the game for production, distribution, and audience expectations. For medium-sized media companies, TV producers, and film companies, this means growing pressure, new dependencies—but also new opportunities. How can independent companies survive in the shadow of the international platform giants? What strategies help to make content visible, maintain creative control, and operate successfully economically – beyond the big players? Why is the inclusion of small media companies so important for the economy, diversity, and variety?

Participation at the Riesenrad-Talks is open to MTM25 ticket holders and requires separate advance registration. THIS GONDOLA RIDE IS ALREADY FULLY BOOKED!