TV Summit: More Efficiency, Less Program?
How Broadcasters and Streamers Are Tackling the Recession
Because TV and streaming revenues remain under severe pressure, savings have to be made in many areas, including in programming. Fiction light instead of high-end, new sports rights instead of old shows, content creators instead of TV stars - displacement often seems inevitable. At the same time, consolidation is progressing: RTL is buying Sky while the US platforms are expanding their position as all-encompassing aggregators. What prospects do the major players in the market see? What strategies are they pursuing between linear and on demand, exclusivity and cooperation, advertising and user financing? The MEDIENTAGE MÜNCHEN TV Summit will provide the answers.